West Edmonton Mall
AKA 'THE Mall' , 'THAT mall' or often 'West Ed'
Most Edmontonians mock it, tourists travel half-way around the world to visit it, but how many of us know the retail outlets currently inhabiting the city known as "WEM"? This Christmas shopping season will see many frustrated dollar-droppers mooing and shoving their way along, like impatient bovines eager for a milking.
I remember my first experience with the WEM behemoth, I got lost. I quickly realized that the name of the West Edmonton Mall was actually, "the Mall" or "West ED". Nobody living here actually calls it "West Edmonton Mall", no, that's just too much work. After working in 'the Mall' for a couple years I learned it's layout and how to speak it's language. I now feel confident that I can communicate with the native WEMers and know their customs well.
There are a few new or interesting places in WEM I would recommend checking out.

DeSerres
For nearly 100 years, DeSerres has been working to nourish artists’ creativity. DeSerres is the largest retailer of art and craft supplies in Canada. Each store is a treasure trove of creative inspiration, and guarantees a colourful shopping experience that marries art, creativity and the latest new ideas. This store has two floors of creative supplies and has something for everyone.
780.442.2205
Website | WEM location

Bose
Visit Bose and get the latest in high-end stereo equipment.
780.443.4433
Website | WEM location

Sony Style (formerly the Sony Store)
The store for all things Sony. When it's time to make a major electronics purchase, shop the name you know you can trust for state of the art, unbeatable quality.
780.444.3086
Website | WEM location

Sephora
Sephora's unique, open-sell environment features over 250 classic and emerging brands across a broad range of product categories including skincare, color, fragrance, makeup, bath & body, and haircare, in addition to Sephora's own private label.
780.425.3788
Website | WEM location

H&M
H&M offers fashion and quality at the best price with a broad and varied selection for women, men, teens and children. There are several different concepts for women, men, teenagers and children. The range includes everything from modern basics to high fashion reflecting the very latest international trends. The collections are supplemented by matching accessories, nightwear, underwear and cosmetics.
780.483.0260
Website | WEM location

Please Mum
Please Mum is a leading manufacturer and retailer of quality children's clothing (newborn - age 10) offered at VALUE pricing. Please Mum takes pride in dedicating its product to parents who appreciate style, quality and value. Since the first store opening in 1986, Please Mum has grown to over 55 stores across Canada. Featured brand names include, Please Mum, WKW and Mercury.
780.486.4153
Website | WEM location

Build-A-Bear Workshop
Build-A-Bear Workshop is a fun-filled store where you make a new best friend. Choose from more than 25 animals priced from $15-$39. Stuff your furry friend, make a wish, and give it a heart. Dress it in over 250 outfits and accessories. Name it, and make a personalized birth certificate or storybook. Walk out, hand-in-paw, with your new best friend in our exclusive cub condo carrying case. It's a Pawsitively Fun Family Experience!
780.484.5343
Website | WEM location

Kites & Other Delights
Kites & Other Delights is your hobby and toy headquarters. If it's unique, unusual and fun, you'll find it there. Stop by for a memorable shopping excursion for kids of all ages.
780.444.1256
Website | WEM location

West Edmonton Coin & Stamp - Cards & Collectables
Wondering ,where to find rare, valuable and desirable additions to your collection? Look no further than West Edmonton Coin & Stamp. They also stock a large selection of sports cards.
780.444.1156
WEM location

The Hologram Store
The Hologram Store is home to hundreds of interesting, eye-catching conversation pieces. You'll find 3-D images on everything from frameable art to keychains to collectibles
780.444.3333
WEM location

British Import Shop
We carry a large selection of British chocolate, candies, special gifts and British groceries. Great for gifts or special occasions. British Imports, taste the difference!
780.443.3465
WEM location

Apple Store
Come to the Apple Store, West Edmonton, and bring your curiosity. It`s the place to test-drive any Mac or iPod and catch free workshops for all the latest tips and tricks. Shop with our Personal Shopping Specialists, visit the Genius Bar for technical support and advice and get hands-on personal training with One to One. Welcome to the Apple Store.
Website | WEM location

Rocky Mountain Soap Company
Rocky Mountain Soap offers luxurious hand-made soap as well as an ever-growing array of skin care products for both body and bath. Our products are 100% natural and made with the finest essential oils, grains, berries and other products provided by Mother Nature.
780.732.0888
Website | WEM location

The above are only a few of the outstanding and often unique to the mall stores. If you can tolerate mingling and shoving with the population of a small U.S. town, all at once, then WEM can make your shopping a one trip affair.
Check out the complete list on the WEM website. Keep in mind however that it does appear fairly out of date.
stores shown by category